A marketing kit that can be used with any NB exclusives styles. The kit provided the program with a brand identity. It will be utilized when an exclusive style is only highlighting an exclusive color way.
The NB Exclusives kit includes:
3 footwear pedestals that work together to showcase the exclusive footwear, 3 pedestal cards to highlight the exclusive color ways, and 1 footwear wall strip displaying the footwear for customers to touch.
Brand: New Balance Creative Direction: Janet Perry, Senior Creative Manager, Global